GenAI Zürich 2026

Conference Schedule

Experience over 120 sessions across multiple stages at GenAI
Zürich 2026, the European Summit on Applied Generative AI

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Day 1
1 April 2026
Day 2
2 April 2026
Use Case Stage
1st floor – Gelber Saal
Stage moderator
9:30-10:55
GenAI Zürich Award 2026: Nominee Pitches
Building the Infrastructure Layer Between Academia and Industry With GenAI
Chief Agentic Officer
@Studyond
Every year, millions of thesis projects are written across Europe - each one sitting at the exact intersection of academic depth and real-world relevance. Yet almost none of this potential reaches industry. The system is too fragmented: companies don't know who's researching what, universities can't scale industry access, and the few collaboration formats that exist serve only the largest players. Studyond is an AI-powered platform that connects companies with students and researchers through thesis projects - the moment students are most engaged and making career decisions. Trusted by enterprise clients including Swiss Post, CERN, PwC, and Nespresso, and covering 1,680+ degree programs across Switzerland, Studyond is becoming the infrastructure layer for academia-industry collaboration. In this talk, we show how GenAI is central to making this work at scale: from semantic matching that pairs students with the right opportunities, to AI agents that translate business challenges into structured academic topics. We share what we've learned about building AI not as a feature, but as the core enabler of a three-sided marketplace - and why the shift to conversational interfaces changes how talent and knowledge discovery will work.
Balingo: Controlled GenAI for Regulated Enterprise Language
Generative AI can produce fluent language, but in regulated enterprise settings, fluency is not enough. Certain terms, formulations, and document structures are mandatory, and prompt-only guidance remains probabilistic. This talk presents Balingo, Helvetia Baloise Group’s platform for regulated multilingual language operations, designed to combine control, usability, and measurable quality in one enterprise web application. At the core is a term-first architecture: before generation, a multi-layer NLP scanner detects mandatory terminology through exact matching, fuzzy matching, and grammatical variants, resolves the right term in context, and locks it for generation. After generation, reverse validation checks whether required terminology has been preserved. On top of this control layer, Balingo supports multilingual text translation, layout-preserving document translation for PPTX and DOCX, and separate styling workflows with reviewable diffs and human oversight. Key takeaways include why deterministic controls matter more than prompt-only approaches in regulated GenAI, how AI and UI must be designed together to create trust, and how this pattern can be applied beyond insurance to other enterprise domains.
AI Productivity Solution for Healthcare Professionals
Healthcare professionals spend a large part of their day on administrative work. This includes documentation, coding, and handling fragmented data. It reduces time for patients and contributes to burnout. This presentation shows how AI can reduce this burden. We demonstrate how AI supports healthcare professionals before, during, and after consultations. This includes pre-charting, documentation, and coding. We highlight where AI creates the most impact and how it fits into daily clinical workflows. We also outline what is required for successful adoption. The benefits are clear. Doctors save time and reduce cognitive load. Insurers receive better quality receive better documentation, Patients receive more attention. The goal is simple: less paperwork, more time for care
The Adaptive, Sovereign AI Translator with Human Experts Built In

Businesses worldwide spend USD 31.7 bn on translation every year, whether that's fully AI-driven or reviewed by professionals. While AI tools keep getting better, a fundamental issue remains: no non-human system will ever be able to certify correctness. Professional translators, on the other hand, are often simply too slow and expensive. The result for most businesses: outsourced processes with 17 different vendors, uncertain data protection, manual corrections and no continuous adaptation of the underlying language models to their use case.

Launched in February 2025 at supertext.com, our AI translator is based on enterprise-grade, sovereign LLMs hosted on our Swiss servers or on infrastructure of the customer's choice. We seamlessly integrate more than 3,000 experienced human linguists: our Verification feature lets users have important translations reviewed by professionals within 8 minutes while tailoring their custom translation model to their use case in the process. This makes the system more precise every day, reducing the need for professional oversight over time.

Our enterprise clients see an up to 90% increase in ready-to-publish AI output, 93% faster turnaround for professionally verified translations and a 64% reduction in overall translation spend. These gains aren't theoretical, but are in production today at 1,500 businesses including Swiss Life, AXA and SBB – even for Swiss German and Romansh.

Provenance Lab: Turning AI's Invisible Choices Into Auditable Evidence
When hundreds of people contribute to a consultation, a survey, a feedback process, or a product review cycle, and AI distills their input into conclusions that drive decisions, something invisible happens. Some voices shape the output. Others are quietly filtered, flattened, or forgotten. The output reads well. It sounds comprehensive. But there is currently no systematic way to check whether it actually represents the people behind it. This talk introduces Provenance Lab, an open-source auditing tool that traces how ideas travel from individual contributors to AI-generated outputs. It surfaces what was reflected faithfully, what was distorted, and where genuine disagreements were smoothed into false consensus. Rather than reducing representation to a single score, it builds a transparent evidence trail that anyone – from a policy analyst to a product manager to a community organizer – can examine. Drawing on real-world applications, the talk will show how specific perspectives get lost during AI processing, why better models make this problem harder to detect rather than easier, and what it takes to build accountability infrastructure that keeps humans genuinely in the loop. Open-source and privacy-first, the tool shifts the relationship between humans and AI from blind trust to informed oversight.
Reinventing the Enterprise Through Responsible, Scalable Generative & Agentic AI
Director AI Adoption & Emerging Tech
@Philip Morris International
Automating a broken process just gives you a faster broken process. At PMI, we decided early that wasn't the point. The ambition behind AI@PMI is more fundamental: rebuild how the business works, with AI at the core - not bolted on. At what point does an enterprise stop doing AI projects and start being an AI-powered company? Come find out what that looks like in practice. This is PMI's pitch for the GenAI Zurich Enterprise Transformers Award.

More sessions to be revealed soon...

11:00-13:00
GenAI in Banking
How the Leading Banks Kill Their Biggest Hidden Cost with AI

For many financial institutions, Quality Assurance (QA) has ballooned into a massive liability, costing millions and stalling deployment. This session exposes the playbook leading banks use to turn this cost center into a competitive advantage. We explore the shift from manual grunt work to human-supervised AI agents. This approach delivers the speed of automation with the safety of expert oversight. We will analyze real-world cases showing how this specific AI implementation slashes overhead and dramatically.

AI Journey of the ZKB
This talk shares Zürcher Kantonalbank’s (ZKB) journey in developing and implementing its Artificial Intelligence strategy. It outlines how the approach was crafted, with a focus on technology, people, governance, and real-world applications. Selected use cases are highlighted to illustrate how the strategy is being applied in practice. The session also describes where ZKB stands today, reflects on key lessons learned along the way, and outlines the next steps as the organization continues to unlock the potential of AI.
The Power of Hyper Personalization in Banking: Citadele Banking Group Case-Study
For years, Citadele bank has led our region in customer experience, but the expectations of banking clients are evolving rapidly. Today, customers compare their banking interactions not to other banks, but to the seamless, personalized journeys delivered by global social media platforms and world‑class e‑commerce leaders. To understand how the industry is responding, we engaged with top banks worldwide and discovered three common challenges shaping the future: the need to strengthen collaboration between Business and IT, unlock greater data availability, and choose whether to innovate slowly alone or progress faster together. Amid the noise surrounding artificial intelligence, one theme consistently proves real and impactful—hyper‑personalization. Banks are turning to AI‑driven personalization not only to boost commercial performance but to elevate customer experience to entirely new levels. In this presentation, we share how Citadele is applying hyper‑personalization in sales automation, with concrete, real‑world examples. Most importantly, we demonstrate how to measure the true value of these initiatives and showcase a major corporate success story that highlights the tangible business impact of AI done right.
How to Make the Human/Ethics Side Work When Applying GenAI
Managing Director, Data Special Project
@Julius Baer
Culture can make or break any strategy and is resistant to change. How do you bring your culture on the AI journey? Which skills are going to ensure future success? What happens if you don't factor in the human and ethical elements as part of your AI journey? Come and learn why the human and ethical side are so critical to sustainable strategic outcomes.
The Future Nervous System of Businesses: Is Agentic AI the New Operating System?
Manager Agentic AI Strategy
@Wavestone
Something fundamental is changing. Organizations across industries are evolving from passive transaction processors to proactive partners — and Agentic AI is the force driving that transformation. This is far more than another wave of automation or just a smarter chatbot. What truly sets Agentic AI apart from everything before it? Intelligent, context-aware systems are replacing rigid processes and forms with something far more human — systems that communicate naturally and anticipate needs before they're even expressed. A concrete picture emerges of what organizations could look like in the future: personalized, predictive, and seamlessly embedded into the everyday lives of the people they serve. Grounded in technological and societal forces already in full motion, the central question becomes clear — is it time to stop treating Agentic AI as an add-on and start building it as the new foundation of strategy?
The Intelligence Layer: Reimagining Financial Services with Opus
AI Solutions Architect
@AppliedAI
Financial institutions are sitting on a paradox: more data, more pressure, and more AI tools than ever — yet most organisations are still stuck in pilot mode, struggling to turn AI experimentation into measurable business outcomes. The gap between proof-of-concept and production isn't a technology problem. It's an orchestration problem. In this session, we introduce Opus — an enterprise AI Orchestration platform built to bridge exactly that gap. We'll walk through how Opus transforms a simple prompt into an end-to-end automated process, and why that matters for financial services specifically. From intelligent document processing and compliance automation to client onboarding and risk decisioning, we'll map the platform's capabilities directly to the use cases that move the needle in finance. The session closes with a live demo — no slides, no theory — showing Opus in action on a real financial services workflow, with the business value quantified. Key takeaways: What the Opus platform does and how it fits into your Tech Stack. The highest-impact AI use cases in financial services today What production-grade AI automation actually looks like — and what it's worth Bring your scepticism. Leave with a blueprint.
Why Your Operating Model Matters More Than Your AI
AI Transformation Leader
@SIX Group
Ninety-five percent of AI initiatives fail to deliver value at scale — not because companies picked the wrong model, but because they bolted new technology onto old ways of working. This talk challenges the dominant narrative that success in AI is a technology choice and reframes it as an operating-model challenge: 80 percent change management, 20 percent technology. Drawing on concrete, real-world examples — from Henry Ford's factory redesign that cut assembly time from 12.5 hours to 93 minutes, to Novo Nordisk slashing clinical documentation from 10 weeks to 10 minutes, to Klarna replacing 700 support agents with an AI system overnight — the session shows what happens when organisations redesign the work itself rather than layering AI on top of existing processes. Attendees will walk away with three actionable questions every leadership team should be asking right now: Are we developing AI-fit leaders? Are we running a permanent transformation programme or a series of pilots? And are we redesigning end-to-end workflows or merely automating single tasks? The session closes with concrete steps any organisation can start tomorrow morning. This is not a talk about large language models. It is a talk about the leadership, structure, and discipline required to make them matter.
14:00-15:00
GenAI in Insurance
Designing and Delivering the First Agentic Claims-Handling Platform in Insurance

Most companies are still experimenting with GenAI, but very few manage to scale beyond pilots—especially in highly regulated industries like insurance. In my talk, I will share how we moved from isolated GenAI use cases to designing and delivering the first Agentic AI–native claims-handling platform across three companies and five countries within a global insurance group. I will explain how Agentic AI changes process design, product architecture, and governance, and what it takes in reality to orchestrate multiple specialized AI agents while ensuring safety, reliability, and compliance with the AI Act, GDPR, and DORA. The talk focuses on practical learning: how to design agent roles and orchestration patterns, how to build trust and non-functional safeguards into autonomous flows, how to prepare the workforce for AI-centric operations, and how to balance speed with regulatory requirements. Attendees will leave with a concrete playbook for evolving from GenAI experiments to an AI-native operating model and with insights into the measurable impact on productivity, quality, and customer experience in claims handling.

AI Concierge - A Solution to Generate Counter Offers Instantaneously
Selling insurance or banking products usually involves analysing a lot of documents. With the AI Concierge, we greatly simplify our insurance and banking agents lives. The concierge analyses third party car insurance contracts as well as securities account statements and instantaneously creates a counter offer or an investment proposal.
Designing Context-First AI Systems
This session explores how to design context-first AI architectures where retrieval, memory, metadata, and workflow logic work together to ground LLMs in the right information at the right time. I will break down the building blocks of context engineering, vector search, structured context injection, guardrails, and adaptive memory and discuss how to build systems that reduce hallucinations, improve reasoning, and deliver reliable real-world performance in the business. Attendees will walk away with practical patterns for designing AI applications that adapt with high contextual intelligence.
From Personal Productivity to Reimagining Work
Group Head of AI Engineering & Platforms
@Zurich
The problem: AI is moving faster than most organisations can respond to. $285B was wiped from legal and finance tech almost overnight when foundation model companies started competing directly with their own customers. Most professionals know AI matters but don't have a clear picture of what to do, in what order, and why. The approach: We walk through how AI adoption actually evolves inside organisations — from individual productivity tools through to full agentic workflows. We cover the tech investments that matter, how to avoid LLM lock-in, and what the shift to agentic AI means in practice, including MCP architecture and RAG pipelines explained without the jargon. Key takeaways: A four-layer AI strategy you can map your organisation against today Why your competitive advantage lives in Layer 3 — proprietary data plus a frontier model A three-phase agentic AI roadmap: connect, build your first agent, scale to multi-agent

More sessions to be revealed soon...

15:30-16:15
GenAI in Retail
Building Chatbots in Minutes: How Migros Made GenAI Fast, Secure and Enterprise‑Ready

GenAI promises to transform how organizations work — but turning that promise into secure, scalable, real‑world solutions is often harder than it seems. In this talk, discover how Migros built a flexible, enterprise‑grade chatbot platform that enables teams to create powerful assistants in just minutes, without compromising on security, governance, or quality.
Two years ago, we created our first chatbot — and quickly learned that technical innovation was only one part of the challenge. Alongside building early prototypes, we had to navigate aligning stakeholders and define governance models that satisfied both business needs and strict security requirements. This journey laid the foundation for what would eventually become our Chatbot Creator Platform.
In this session, we’ll show you that platform in action, share the lessons we learned while creating it, and explain how we built a system that now empowers teams across Migros to ship AI assistants in record time. You’ll walk away with practical insights for scaling GenAI in a complex enterprise environment — beyond the hype and toward real, sustainable impact.

Agentic AI @ IKEA Supply
The session gives an overview how IKEA is applying "Agentic AI" within the supply chain organization. The session will explain the problem which IKEA is phasing in a historical grown supply chain over the last 80 years. How did IKEA approach this challenge? How do coworkers use now Agentic AI support in their daily work? What have been our key learnings on this project.
Agentic Fashion: Using Generative AI to Decode Life's "What Should I Wear?" Moments
Traditional e-commerce discovery relies heavily on structured data and filtering, which often fails to capture the nuanced, high-dimensional nature of human fashion intent. When a customer asks, "What should I wear to an 80s themed party?" or seeks a "glittery dress for a summer party," they are not just searching for products; they are navigating a complex intersection of cultural context, personal aesthetic, and functional requirements. This presentation explores how Zalando leverages generative AI to bridge the gap between unstructured natural language queries and a vast retail catalog. By utilizing generative AI, including Large Language Models (LLMs), to understand user queries and bridge fashion language gaps, the Zalando Assistant translates subjective human "moments", from summer vacations in Santorini to specific subcultural events, into precise product recommendations. We will discuss the architectural challenges of mapping fuzzy intent to structured SKU logic and how this shift from search to conversation is redefining the boundary between algorithmic logic and human creativity in global retail.
16:20-17:00
GenAI Governance & Ethics
The Illusion of Intent: Why Language is the First Line of AI Governance

"The model isn't sure", "The AI assistant wants to be helpful"…. We use these phrases daily as shorthand, but are they undermining your risk strategy? This talk argues that anthropomorphic language is a big sleeper risk in GenAI governance today. When we assign human verbs—thinking, deciding, lying—to probabilistic systems, we create an "Illusion of Intent." This linguistic drift isn't just a semantic annoyance; it is a governance hazard. It hacks human empathy, creates false trust, and obscures liability by treating system failures as character flaws. In this session, we will dismantle the habit of humanizing the machine. We will explore how precise, de-anthropomorphized language acts as a firewall for ethical safety and improves collaboration between Legal, Tech, and Product teams. Join us to learn why the most critical update to your governance framework isn't new code—it's a new vocabulary. Let’s stop governing the ghost and start governing the tool.

Conscious Humans Lead: The Ethical Decision Architecture for Safe GenAI Scaling
Conscious Humans Lead: The Ethical Decision Architecture for Safe GenAI Scaling Many organisations are accelerating their GenAI initiatives, yet most struggle to move beyond pilots into safe, reliable, enterprise scale. The core problem is not the technology. It is the quality of human judgement, ethical awareness, and decision structures that surround it. In regulated industries in particular, unconscious decision habits, legacy governance models and unclear accountability create hidden risks that block GenAI’s strategic potential. This talk introduces a Conscious Humans Lead approach to GenAI adoption. It emphasises that safe scaling begins with humans who understand the implications of AI, can recognise behavioural and ethical blind spots, and can guide the technology with clarity and intention. Drawing on applied work and research in financial services and other regulated environments, I explore how organisations can build ethical intelligence, design higher quality decisions and create value in ways that are sustainable, socially aware and aligned with long term shareholder expectations. Participants will learn: • why human behaviour and governance maturity are the central barriers to safe GenAI scaling • the most common ethical and behavioural failure patterns that appear in real implementations • practical methods for strengthening ethical intelligence and decision quality • what leaders must prioritise to scale GenAI responsibly in 2026 and beyond Attendees will leave with a practical framework for aligning people, decisions and AI systems to enable safe, ethical and accelerated GenAI scaling.

More sessions to be revealed soon...

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